With another year in full swing, what are the main predictions for WordPress in 2018?
The platform is already one of the most popular website builders in the world, so which fresh features will users be able to look forward to?
1. A growing focus on mobile
Most bloggers and website owners now know how vital it is to have a website that is optimised for easy website use. Google has joined the conversation by talking in clear and compelling terms about the importance of optimising or even building for mobile devices. So WordPress are likely to start releasing more mobile-friendly plugins and mobile-oriented design themes this year to adapt to these changes in online traffic source. Those users that choose to adopt the features will likely benefit search engine ranking gains as they move their website forward.
2. Enhanced security focus
Cyber attacks and concerns about security breaches are hitting the headlines with increasing ferocity and most website owners know that it is a matter of when their site will be impacted - rather than when. Websites this year must ensure that they are making use of all WordPress security features in order to avoid the worst happening.
3. Video headers
These started to become prominent in 2017 and are expected to be even more widely adopted in 2018. Those websites that make use of video headers will naturally stand out for their engaging and aesthetically-pleasing moving header images.
4. Simple WordPress website builders
The use of easy drag and drop website builders will continue to grow, making it ever easier to customise your WordPress blog or website. WordPress is already the world's most popular website builder, so expect to see an explosion in drag & drop builders.
5. Greater emphasis on eCommerce applications
WordPress is also expected to release more eCommerce plugins in 2018, enabling even microbusinesses to have their own online store and to gain reach into new markets and increased sales.
With so much to look forward to in 2018, WordPress looks as though it will continue to dominate the website builder market with plenty to offer bloggers and website owners at all levels of expertise and experience.
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