If you’re a business with a website, you should make sure that it’s effective. In other words, it should be the kind of website that your audience finds attractive. That’s why you should be updated on all the new ways to capture the attention of your audience. Here are some new trends in web design that will help you get the job done:
As humans, colours will catch the attention of our eyes, whereas a lack of colour will cause us to see things a little differently. When textures and shapes are in a monotone colour palette, things will appear more precise, enabling us to focus more.
That’s why a clean, reserved, minimalist look is quite trendy this year. Using a black-and-white design with minimal amounts of colour on your website will help draw people’s attention to your content and keep it there.
You want to try to keep things on your webpage looking organic. Although most web pages are typically set up for a systematic grid, designers are turning towards more natural shapes with smooth lines.
Geometric structures with sharp corners will create a sense of stability, but this year’s trends are more concerned with comfort and accessibility. Because the most natural shapes are imperfect and asymmetrical, they’ll give your design a depth that will make many elements on your page stand out to your audience.
Sometimes we just love human-made accidents; the goal here is to make your design feel human and alive.
This retro design is making a comeback in the form of glitch art. Distortion in design is becoming unintentionally striking and glitch art can be appealing to many viewers. Depending on your execution and design of these glitches, you can draw a viewer's eye to those parts of the site by using double exposures, warps, or similar effects. Glitch art will bring a feeling of disorientation, giving your website a distinctively mind-bending look.
Surprising your user by creating an event they’re invited to feels a lot more human, which is the ultimate goal in creating a good website design.
You can create micro-interactions on your website or application, which are small actions that need a specific response from your viewer. Anything that causes your viewer to engage with your website or application can be considered a micro-interaction.
Creating a page where users can hover over and scroll through animations, hear sounds and things like that. Getting them involved is an excellent way to lure your audience into checking out your website.
These days, people love clicking and pressing things online; doing so can produce effects that are quite enjoyable to look at. Make your webpages a little smarter by subtly involving your audience and transmitting information to your users about their usage and actions.
If you’re looking for a web design agency in Leeds to help you design your new site, get in touch with us today! We’re happy to help!