Top 5 Tips for Mobile Friendly Web Design

A mobile-friendly website considers the needs of mobile users to offer a seamless browsing experience. What started as an option to consider has now become a critical part of website design. 

According to Statista, almost half the online traffic now comes from mobile devices. In that light, it’s important to deliver a flawless user experience on mobile devices, lest you alienate half of your target customers. 

Here are our top tips five for creating a mobile friendly website for your small business. 

Responsive Website Design 

The very first thing to do is to build a mobile responsive website. A responsive website adapts to the device it is being accessed on to deliver a smooth browsing experience. Be sure to hire a web design agency that takes a mobile-first approach to website design. 

Simplify the Navigation 

On smaller screens, it’s important to keep the navigation simple and straightforward. While it’s common practice to have a full header navigation menu with several menus and submenus on desktop websites, for mobile websites, it’s best to keep things simple. The all-familiar hamburger icon is a great way to simplify your navigation. 

Consider the Size of Text and Buttons

On a mobile device, there’s very limited space on offer. Although a mobile responsive design will ensure the users don’t have to zoom-pinch or squint to be able to digest your content, you must pay attention to the size of elements such as text, links, buttons, boxes and forms. All of these elements should be big enough so visitors can click on them using their thumbs and fingers with ease. 

Focus On Readability

A 4-line paragraph may not look long on a desktop but the same 4-lines can seem lengthy on smartphones. So instead of placing unending walls of text, try to break down your text into digestible chunks. Make use of subheadings and bullet points to break the monotony of text. This will help improve the readability of your text, ultimately improving the user experience. 

Improve Your Page Load Speed

Almost half of your website’s visitors expect your website to load in 2 seconds or less. And 40% of the visitors will leave your site if it takes longer than 3 seconds to load.  

CSS and images are two elements that use up a lot of server space, which means they take a long time to load. However, you can’t remove visual design elements entirely. 

Be sure to compress your style sheets and images so they load faster without impacting the quality of your website. 

Need a Mobile Friendly Website? Contact LS25 Web Design

Contact our Leeds-based website design agency today to discuss your web design project. We will build a website that helps achieve your goals. Get an online quote or call 0113 871 5925 to chat with our team.