Top Web Design Statistics Every Business Owner Should Know

A website is an essential marketing tool for every business. Even if you are a small business owner, a website can do wonders for your business. 

Whether you want to promote your business locally or worldwide, a good website can improve your credibility, establish your brand and help grow your business. Getting a website is easy. All you need to do is hire a professional web design agency in Leeds.

Here are some of the top web design statistics to know of in 2021. 

38% of users will stop engaging with a poorly designed website

In their search for a product/service, web users are spoilt for choice. If your website is poorly designed or difficult to navigate, 38% of visitors will simply leave your website in search of another website that can offer a better experience. 

After all, there are hundreds of other websites promising to offer the same thing as you are. Make the most of the traffic by ensuring your website offers the best user experience. 

Reducing mobile website load time improves conversions by 8.4%

55 and Deloitte assessed mobile website data from 37 travel, retail, luxury and lead generation brands around the US and Europe. They found that even a one-tenth (0.1 second) of a boost in load time can improve conversion rates. 

They found that the conversions increased by 8.4% for retail websites and by 10.1% for travel websites. This shows that website speed is an important performance metric. 

Web users take only 0.05 seconds to judge a website

People make quick judgements. It takes just 0.05 seconds (50 milliseconds) for website visitors to decide whether they want to stay or leave. 

And whether visitors leave or stay will depend on the visual appeal of your website. After all, visual appeal can be gauged within 50 ms. This means that you have 0.05 seconds to make a stunning impression on your visitors. 

39% of visitors rank colour as the most important part of website design

39% of website visitors are captivated by the colour scheme of a website more than any other web design element. This means you should pay attention to the colour scheme you choose for your website. A good colour scheme is one that looks good, highlights your brand and makes your website easy to navigate and read. 

Need a website? Contact LS25 Web Design Leeds for a professional, modern, user-friendly website at affordable prices.