Over 57% of the buying process of an average consumer takes place before they make contact with a salesperson. For small businesses, in particular, that’s a rather large chunk of the purchasing decisions that you essentially have no control over. This is unless that very same decision-making process can be influenced even prior to becoming […]
The holidays are always a merry time for people, but for businesses, it offers a seasonal opportunity to skyrocket sales and other unique marketing plans to spread the spirit. As the market bust out their fairy lights and ugly sweaters, brands look for ways to deck out their website in time for the festivities. It’s […]
In these increasingly digital times, the importance of having a website can no longer be overlooked. Having such a platform can help your business be visible where most consumers are today—online. It also enables you to establish your reputation, solidify your image, and widen your reach. However, having a website alone will not do. You […]
This is an unprecedented period of evolution for many businesses. Many of them are now scrambling to create and cement their online presence. While this might not pose much of a problem for larger and more established businesses, smaller and younger companies might find it a challenge to adapt to a world currently in lockdown. […]
As England Braces for a Second Lockdown Now is the Time to Invest in Your Digital Presence England will go into a second nationwide lockdown starting Thursday, 5 November to control the disastrous impact of coronavirus, reduce hospitalisation and counter the impact on the NHS. Restaurants, pubs, gyms and all non-essential businesses must close for […]
Your brand is your business. It tells about who you are, what you do, and what you stand for. As such, you must build a reliable brand to ensure you put the right foot forward when catering to your audience. Unfortunately, building a good brand is much easier said than done. There are many factors […]
No matter how stunning your website looks or how compelling the copy is, if your audience can’t see your website in the search engine result pages (SERPs), it won’t bring the results you desire. Search engines look for several factors when deciding how to rank a website. In fact, Google looks at more than 200 […]
You’re turning out some really valuable content week after week after week. But how do you get your content noticed? What can you do to ensure your target audience reads it? If you want to ensure your content serves its purpose and helps you reach your marketing goals, you must take the time to promote […]
Whether you are a self-employed accountant, own a beauty salon or run another type of small business, a professional website is important for organisation’s success. As a web design agency that has built hundreds of websites for small business owners across Leeds, we know what it takes to build stunning, engaging websites. In this post, […]
With so many people relying on their mobile devices to browse the internet, it’s not surprising to know that quite a number of site visitors are browsing with smartphones. If your website isn’t prepared to receive them, you will be losing out on many potential customers. Aside from that, your competitors are likely to have […]